Happy New Year and strap on your seatbelts! The serial innovators are at it again… check out some of the reasons why the lead generation specialists at Prospects International are your best growth partners for the new year:
In lieu of updating our old CRM and rolling out a 3.0 version, we are building a new one using ALL the ideas and needs our clients have communicated to us in the recent past. The name of the new CRM will be “Prospector.” It will provide all the favorite follow-up features of the past CRM but expand its capabilities and speed to give conversions a new definition. Using AI appropriately to deeper communicate with prospects via a series of dynamic messages, Prospector will do more than your average CRM to nurture prospects and coach them to view your position as the thought leader on the type of product or service they have inquired about.
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A-B comparison of video vs. conventional (yet successful) static ads has begun! Using both client created and AI generated Videos, we will learn how to improve on our already recorded breaking conversion rates. Currently, Prospects International landing pages convert an average of 10% of its visitors into a workable lead. The national average for agencies attempting to serve luxury marketing goods and services is 2%, ours is 5x that, and we endeavor to shatter that norm using improved conversion-oriented ad placement and content.
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Prospects International, on the heels of successful 2023-24 beta testing in new SIC’s, will be sharing with our clients great ideas from other industries. The acceptance of technology has its own timeline in different industries. Some are years ahead and have adopted ad placement, messaging, conversion tactics and offers, plus AI, faster than others. Years ago, when we first began our ascent to the top position as lead gen providers in the music industry, we did so by bringing methods successfully used in other arenas to our clients. This will be continued and accelerated in the year to come.
We are also doubling our efforts to support our client’s sales staffs’ by not only being available but by reaching out to conduct mini-workshops about how to convert more leads into bottom-line sales. Our newest team member Claudio Ochoa*, attained some of the best sell-through numbers ever achieved by coupling our lead generation services with his own personal branding before joining the company. The positioning he attained which allowed him to nurture and sell more leads than the average bear was a direct result of a well thought “feel good” social media presence. He is happy to share "duplicate-able" details and help others elevate their sales game as a result of the synergy he learned to achieve.
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Since no rule exists against sales and sales trade talk being fun, Clyde, the Lead Generation Guy and Papa Jack, aka Jack Klinefelter, will begin a podcast series exploring the “ins and outs” of efficient selling. The podcasts will include real life stories and examples from the sales trenches, educational content from some of the sales most respected gurus and special guests from time to time… if we think they can keep up with the controlled insanity. The relevance of Clyde’s “breakdowns and takes” on sales, juxtaposed against the storytelling and marketing experience of his older sidekick will make for an entertaining and educational broadcast experience.
Please be sure we have your current email and social media addresses so you can receive inspiring, educational and entertaining content about selling at the highest possible level. Integration is key so let us know every way we can be in touch!
Here is a list of social media platforms you can follow and chat with us on:
We look forward to hearing from you. We are happy to answer, or search for the solutions and answers to, all of your lead generation and follow-up sales related topics. We are so very excited about this next year and hope to deepen our relationship with everyone who desires to attack it, not simply survive it.
In summary, if your mission is to help as many people as possible with the goods and services you provide, we’ll most likely be a compatible resource and business partner, as we have served many independents with cutting edge lead generation technology for years in several SIC’s nationally. We will be happy to explain the common sense reasons why our conversion rates are the best luxury marketing has to offer.
If you are not a client, please contact us for a complimentary, no commitment, marketplace analysis and explanation of how many folks are online in your area looking for what you sell!
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