Joey Bouza is the visionary CEO and technical architect behind Prospects International, where he leads the company’s mission to revolutionize lead generation and digital marketing through AI innovation, automation, and data-driven strategies.

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With a background in computer programming, digital marketing, music, and design, Joey began building his client portfolio even before graduating—serving businesses in real estate, construction, automotive, fashion, hospitality, and the piano industry. His early success as a web developer and digital media consultant laid the foundation for what would become a career dedicated to helping traditional industries modernize their sales and marketing infrastructure.

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Joey’s deep understanding of the piano industry began during his time consulting for a top-performing Nashville piano gallery. Not only did he design their digital lead funnels—he also spent time on the sales floor, gaining firsthand insight into the customer journey. This hands-on experience shaped his perspective: powerful digital systems must not only generate leads—they must support actual sales outcomes.

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Through Prospects International's cutting-edge machine learning models and AI consulting services, clients now receive personalized automation blueprints and strategic guidance designed to uncover bottlenecks, streamline workflows, and dramatically increase ROI. Whether it’s building intelligent follow-up systems, automating lead scoring, or transforming entire CRMs, Joey empowers clients to harness AI without the overwhelm.

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He is known for translating complex technology into practical, high-converting solutions. His unique blend of creativity, technical skill, and sales intuition allows him to bridge the gap between modern digital strategies and traditional retail operations.

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As CEO, he remains focused on helping small businesses thrive in an increasingly digital world—always innovating, always adapting, and always keeping client success at the center of everything Prospects International delivers.